LONDON, UNITED KINGDOM
A VALUABLE QUALITY FOR A DESIGN STUDENT + A DESIGN PROFESSIONAL
Openness + Resilience
FAVOURITE FOOD NOW
YOUR MOST VALUED POSSESSION NOW
No one thing really comes to mind
YEAR OF PROJECT
PROFESSIONAL PROJECT BRIEF
Design of template and initial poster for a series of talks organized by the Graphic Design Department at Epsom University
UCA Epsom Graphic Design Department
Mac, offset litho
WHY DO YOU LIKE THIS PROJECT?
This was a small project I undertook alongside some teaching I was doing on the design communication course at Epsom. I originally suggested a different solution for the posters, which at the time I felt was far more interesting and exciting graphically. However, for one reason or another that one didn’t make it and this solution emerged in a kind of ad-hoc manner after further discussions with staff at the college. I like solutions that emerge in this organic way. Looking back at it now, I think it works a lot better than the original proposal I submitted. As a simple typographic piece, it’s something I am very pleased with.
WHAT DO YOU DISLIKE ABOUT IT?
The intention for the project was to produce a template or system that would allow posters to be produced at short notice for upcoming talks. Exploiting the positioning and the colour of the overprinted section would give each poster an individual quality while creating a set of posters that worked as a family. Due to complications, the subsequent series never happened, so I was left with a single poster rather than the multiple configurations and versions I had in mind when designing it.
DO YOU TEACH?
Design Communication, Bachelor & Master of Arts, Chelsea College of Art & Design (UK); Graphic Design Bachelor of Arts, UCA Epsom (UK).
IS IT POSSIBLE TO TEACH DESIGN?
You can teach design, certainly the technical aspects; the creative side of it is harder. I learned a lot at college, but I have also learned a lot since – I don’t see them as two really distinct periods but part of the same development. The most important thing to take from college is an understanding of your own practice, understanding the type of work you want to be involved in and how you will approach it.