Emmi Salonen Studio Emmi London United Kingdom – I Used to Be a Design Student

LONDON, UNITED KINGDOM

Emmi Salonen (Studio Emmi)

PROFESSIONAL YEARS

10

A VALUABLE QUALITY FOR A DESIGN STUDENT + A DESIGN PROFESSIONAL

For both: listening and a willingness to learn

FAVOURITE FOOD NOW

Vegetarian

YOUR MOST VALUED POSSESSION NOW

MacBook Pro

YEAR OF PROJECT

2008

PROFESSIONAL PROJECT BRIEF

Year Book conveying information about the past and future of the Finnish Institute in London (United Kingdom)

CLIENT

The Finnish Institute in London (United Kingdom)

TECHNOLOGY

InDesign

WHY DO YOU LIKE THIS PROJECT?

Because it is an example of current work that I like stylewise, and it’s designed with the environment in mind; printed with vegetable-based inks on recycled stock, with minimum print. In fact, there is no print at all on the cover.

OUTCOMES

I learned something and got paid.

FEEDBACK

People seem to like the simplicity of the solution.

DO YOU TEACH?

Yes. I lecture in graphic design at various universities, including Nottingham Trent, Ravensbourne and Brighton (all UK).

IS IT POSSIBLE TO TEACH DESIGN?

Of course you can teach design. It helps if one wants to learn it. There is no real right or wrong way of designing, but you can help with pointing out what to look for as a tutor, in order to make things look good or look a certain way.