List of figures and tables – Consumption and Management

List of figures and tables

Figures

2.1. Consumption theory framework 35

10.1. Technology and civilization from the Stone Age to the age of electrical information 211

14.1. The life cycle of consumption and consumption creation for humans 323

15.1. An individual’s demand of an enterprise 334

15.2. Cost–volume benefit loss and profit function and breakeven point 340

15.3. Cost–volume benefits under budget management (1) 342

15.4. Cost–volume benefits under budget management (2) 343

15.5. Cost–volume benefits under budget management (3) 343

15.6. Cost–volume benefits under budget management (4) 344

15.7. Enterprise’s profit benefits budget management system 345

15.8. Innovation characteristics of Yellow Tail Wine 361

15.9. Strategic layout of Yellow Tail Wine 362

15.10. Four step movement framework 363

15.11. The organizational structure of conference marketing (flat management) – raw material inventory budgeting 376

15.12. Different functions within enterprise management 385

Tables

14.1. Life expectancy in some countries in 1997 and in China in 1940–2005 320

14.2. Rise in gross national income, population, and annual grain and meat outputs in China, 1946–1997 326

15.1. Information required in a firm budget benefits management plan 349

15.2. Information required in an annual sales plan budget (Yuan) 350

15.3. Information required in an operation profit benefits budget of service production enterprise plan (Yuan) 351

15.4. Information required in a budget for an inventory finished product (Yuan) 351

15.5. Information required in a sales expenses budget (related to performance) (Yuan) 352

15.6. Information required in a departmental management expenses budget (Yuan) 353

15.7. Information required in a cash budgeting management plan (Yuan) 354

15.8. Sample annual operating target plan 358

16.1. The supply and demand elements of marketing 398

17.1. Hypothetical financial management of household consumption funds (Yuan) 425

17.2. Hypothetical fiscal management of household funds (Yuan) 425

17.3. Hypothetical use of household living consumption funds in financing management five years later (Yuan) 426