Sandra Hoffmann Schule für Gestaltung Basel Switzerland – I Used to Be a Design Student

CANADIAN/SWISS

Sandra Hoffmann

STUDENT YEARS

10½

A PIECE OF SOUND ADVICE + A SINGLE WARNING TO A DESIGN STUDENT

Difficult to answer here

FAVOURITE FOOD THEN

Canadian

YOUR MOST VALUED POSSESSION THEN

A toolbox with instruments (Swann-Morton scalpel, marble, roller, Caran d’Ache pens and pencils, Racher typometre, calculating scale, Falzbein, Cementit, Kern compasses, mink paintbrushes, loupe, Juwel stapler, Prismacolor pencil crayons, Gedess pencil sharpener, bulldog clips, magnets, Omega Reissnagel drawing-pins, hole punch, stamp pad and letter stamps, technograph 777 pencils, gyro compass, burnisher, green masking tape, brown paper tape, Post-its, Minox, coloured stones, Klebeband from EPA, Pelikan plaka, sketchbooks from Rebetez, Knetgummi, Ilford canisters…)

YEAR OF PROJECT

1990

STUDENT PROJECT BRIEF

Colour class: Colour compositions of ‘my coloured days – 7 from 126 compositions’. Visualization exploration searching for the corresponding colour combination of my mental imagery of the words ‘Monday to Sunday’.

COLLEGE

Schule für Gestaltung, Basel (Switzerland)

TUTOR(S)

Moritz Zwimpfer (project initiated in a class with Armin Hofmann, Brissago 1986)

TECHNOLOGY

Plaka, water, paper, paintbrush

TIME SPENT

1 year of Friday afternoons

WHY DO YOU LIKE THIS PROJECT?

For the investigation between the interaction of colour and form. Colours in relationship to other colours through change in proportions. Refinement and enrichment of a personal colour vocabulary (SfG-Basics). ‘Making’ the colour compositions was very satisfying, as well as the joy of ‘seeing’ my day colours come to life.

WHAT DO YOU DISLIKE ABOUT IT?

I was not aware that ‘my coloured days’ are slightly different depending on the language. I would have to make variations in English and in German.

OUTCOMES

Lovely painting moments overlooking the Rhine. It was often sunny. Interesting dialogue with the instructor.

FEEDBACK

It was difficult to exactly pinpoint the colours of the days. Although they were in my mind, getting them on the paper was not easy. I didn’t know then that not everyone has specific colour correspondences for their days of the week.

PROJECT SIMILARITIES THEN AND NOW

The similarity between the projects lies in the content, the topic of synaesthesia. At the time of the intitial project, it was unknown to me that not everyone experiences this way of ‘seeing’, or possibly is not aware of it. I am convinced that this way of ‘seeing’ influences not only everyday life, but also the way of designing and decisionmaking.